Speed to LeadSpeed to lead: missed calls texted back and new leads followed up automatically
For clinics, law firms, agencies and real estate offices: a new lead hears from your business while they are still comparing options. A missed call gets a text back, a web form gets a reply with a booking link, and the lead lands in your CRM.
Simon Dziak wires it into your own phone number, forms and CRM. Missed-call text back into your CRM is the API Integration, a fixed $1,200: one integration between two systems, up to 3 event types. A web form flow or a further system is a second integration, quoted in writing. An AI follow-up that asks your intake questions by text and books the appointment is the AI Feature or Agent Build, a fixed $2,500 for one channel.
Fixed prices
All fixed-price offers- $1,200API IntegrationTwo systems connected through their APIs, with retries, logs, failure alerts and tests.See scope and start
- $2,500AI Feature or Agent BuildOne LLM feature or agent wired into your app or tools, with an eval set that shows how well it works.See scope and start
Something else? Describe your project
What it does
The first reply goes out without anyone at the desk
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Missed calls texted back
When a call goes unanswered, your business number sends a text with a booking link or one question, so the caller has a next step before they dial the next business on the list.
API Integration02
Web form leads answered
A new form submission triggers a reply with your booking link, written in your words. To text form leads, the form needs a consent line for texts; Simon drafts it into your form copy and the wording is yours to confirm. Usually a second integration, quoted in writing.
03
Routed and logged
Each lead is created in your CRM with where it came from, and the person you choose is told, so nothing lives only in someone’s inbox.
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An AI follow-up that qualifies
An AI assistant replies by text, asks your intake questions, offers open times from your calendar and hands the lead to a person with a summary when it needs one.
AI Feature or Agent Build05
Opt-outs handled for you
Twilio’s docs say that when Twilio receives an Opt-out keyword from one of your users, it adds this phone number to a list of blocked numbers. A lead who texts STOP is blocked from further texts from that number until they text START to opt back in.
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Part of an AI receptionist
Speed to lead is the first piece of a full AI receptionist that also answers calls and chat. Simon works from Miami for businesses across Florida and the rest of the US.
AI receptionist and answering serviceApp369 in MiamiApp369 in Tampa
Parts already in production
The same parts run in Workspace369
App369 built and runs Workspace369, a client-work platform for freelancers and small agencies, live on the App Store. Its texting, email and booking parts are what a speed-to-lead setup is wired from. It is App369’s own product, not client work.
Twilio texting and calling
Business numbers, two-way SMS with STOP opt-outs, and calls, inside a shared inbox.
Transactional email
SendGrid email that lands in the inbox, with replies read back into the app.
Booking pages
Pages where a customer picks a time from the business’s availability.
Google Calendar and Meet
OAuth-connected calendars with Meet links created for booked events.
- Twilio
- SendGrid
- Google Calendar API
- Webhooks
- Claude API
- Node.js
- TypeScript
FAQ
Questions before you start
What is speed to lead?
How quickly a business replies to a new inquiry. Someone who calls or fills in a form is often contacting other businesses too, so an automatic first reply with a clear next step keeps the lead from going cold while your team is busy or closed.
How much does speed-to-lead automation cost?
Missed-call text back into your CRM is the API Integration, $1,200 fixed, delivered 5 business days after API docs and test credentials arrive; a web form flow is a second integration, quoted in writing. An AI follow-up that qualifies and books is the AI Feature or Agent Build, $2,500 fixed for one channel, delivered 10 business days after the spec is agreed and access arrives. Twilio and model usage are billed to your own accounts.
Which tools does it work with?
Any form tool or CRM with a documented API, with Twilio for texting. Missed calls are seen through Twilio or a phone system with a missed-call API: your existing number is forwarded to a Twilio number or ported into your Twilio account, and the spec says which. Tools without an API, or API access you don’t have, are outside the fixed price.
What does the $1,200 cover?
One integration between two systems with documented APIs, covering up to 3 event types, for example missed calls on your Twilio number creating a text back and a CRM record. Retries, logs, a failure alert and tests are included. A web form flow or another system is a second integration, quoted in writing before you pay.
Can a clinic use it with patient information?
Plain text messages are a poor place for patient details, so for a clinic the first reply is a booking link or a general question, never medical details. A clinic is usually a covered entity under HIPAA, and whether each vendor will sign a business associate agreement depends on the vendor and plan; you and your counsel decide before launch. Simon builds and tests on made-up or de-identified data. This is not legal advice.
Do I need anything to send texts?
A registered number. Twilio’s docs say anyone sending SMS/MMS messages over a 10DLC number from an application to the US must register for A2P 10DLC. Simon prepares the details and you submit them in your own Twilio account. Approval is by the carriers and its timing varies, so texting goes live after it clears. Whether you have consent to text a contact is yours to confirm with your counsel; this is not legal advice.
Will it call leads back with an AI voice?
No. The FCC ruled in February 2024 that the TCPA’s restrictions on “artificial or prerecorded voice” encompass current AI technologies that generate human voices, so those calls need the called person’s prior express consent. This setup replies by text and email; a person on your team makes the calls. This is not legal advice.
What do I own afterward?
The code in your repository, deployed to your own cloud account, the Twilio number in your own Twilio account, and the logs. There is no monthly fee to App369.
Do I need a call first?
No. The scope and the build happen in writing by email. If you want to talk it through, consultations are paid: $100 per 15 minutes, paid upfront.
Who does the work?
Simon Dziak, who founded App369 and built Workspace369’s Twilio, SendGrid and calendar parts, does every part of the work.
Not a fixed-price job?
Describe it and get a written quote
Send what you need built or fixed. You get a written scope, a fixed price and a timeline; Simon replies by email, usually within one business day.
Prefer a call? Consultations are $100 per 15 minutes, paid upfront.